Start Strong with Cheez Whiz

Child’s play is getting more challenging—kids nowadays are more active than ever, taking on challenges in the classroom, at home and beyond. Kids need all the nourishment they can get to fuel them not only for their day, but for also for a stronger future. 


A great day starts with a great breakfast. It's the most important meal of the day for a reason: kids need the right vitamins and nutrients to do their best in school, have the most fun at playtime and be productive even at home.

As parents, we can help our children stay strong throughout the day, most especially through the food that we set on the breakfast table. For over 50 years, Cheez Whiz has been kids’ breakfast and merienda favorite. With its strength building nutrients such as Vitamin A, Vitamin D, Calcium and Phosphorus, Cheez Whiz is not only delicious but its nutrients can help prepare kids for the moments where they will need strength.

Spread Cheez Whiz on just about anything your kids want to eat for the first meal of the day, no matter what activities they have to face. A grueling P.E. class? A mind-bending quiz bee? An action-packed field trip? Cheez Whiz can definitely help kids Start Strong. Now, your child can be ready for anything.

(L-R) Cheez Whiz Brand Associate Erwin Lalaguna, Mondelez Category Manager Anna Sapitan, Scarlett Kramer, Gummy Carlos, Bettinna Carlos, Cheez Whiz Brand Manager Hanz Lao, Gavin, and Chesca Kramer


Last June 5, members of the media and their kids were gathered to experience the first-ever Cheez Strength Builders Camp with its newest ambassador’s celebrity mom Chesca Garcia and kids Scarlett and Gavin Kramer. Children were able to enjoy fun physical activities that showcased their strength, powered by a Cheez Whiz breakfast. The Strength Builders Camp featured four (4) interactive zones and five (5) active zones where they get to complete exciting physical activities.

We can help our children to stay strong throughout the day, most especially through the food that we set on the breakfast table. Cheez Whiz can definitely help kids Start Strong. Give them a delicious and more importantly, nutritious breakfast powered by Strength Builders. So, now, your child can be ready for anything.  Not only is Cheez Whiz delicious but its nutrients can help prepare kids for moments where they will need strength,” said Hanz Lao, Cheez Whiz’ Brand Manager. 

“A good breakfast is important to me and my family. We all lead an active lifestyle from having an athlete husband to children who are student athletes. That is why a good and balanced diet is followed in our home. The kids need Strength Builders such as vitamins, minerals and nutrients to get them through their day, keeping them healthy, strong and focused. I love it when I see that my kids still have the energy to do other things that are just as important like reading a book, doing arts and crafts. It's a good combination and balance for their physical and mental development,” Chesca-Garcia Kramershared. 

Available at all groceries and supermarkets, Cheez Whiz comes in different variants, Original, Pimiento, and Mild, and in different sizes and prices: 450g Jar (P156), 220g Jar (P79.25), SUP 220g (P72), SUP 115g (P39.25), SUP 62g (P25) and 24g Sachet (P10).

To know more, like CHEEZ WHIZ on Facebook and Instagram at @CheezWhizPH. 

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