Shopping at Roy & Biv Glorietta!


I really enjoyed shopping at Roy & Biv Glorietta. I came out of this store with smile on my face and a feeling that there is a store that knows my favorite color. The items they sell feels as if they were already pre-selected especially for me. Roy & Biv is a place where you can find all things colorful, cute, and handy. 
If a box of crayons grew up and became a store it would be Roy & Biv. This eye-catching spot of happiness got its name from a clever play on mnemonic we learned as kids. It colored its way into the retail landscape in 2013. 

But who are Roy and Biv and why do they have a store? 

 Roy and Biv is a guy and a girl obsessed with color. This imaginary duo (Pigments of the imagination! Get it?) share their love for color by searching the world over for things that are colored and presenting them in their store in a most interesting and irresistible manner. They realize that many share their love for color and identify with a particular color, and their mantra is “We Love Hue.” 

The predominantly white interiors serve as a blank canvas for the colorful merchandise which is a happy mix of gifts, housewares, fashion accessories, clothes, and iconic items associated with each color. Most of the items at the store come from 60 or more sources from around the world, many of which are exclusively made for Roy & Biv. 

Roy & Biv's offerings are divided into eight groups of colors: 

Aqua 
Blue
Green
Orange

Yellow
Purple

Fuchsia 
Red
Look how cute these are!





A visit to Roy & Biv is the visual equivalent of having a sprinkle-laden cupcake or the currently trending Unicorn Frappuccino minus the calories. 

Color therapy or retail therapy? I say both! Go ahead, indulge! 

Check out my haul :-)
Fuchsia Multi-Purpose Box Php395
Fuchsia Lady's Underwear Pouch Php295
Fuchsia keychain P195
Fuchsia Card Wallet Holder P330
Pink Book Lamp Php165
Vacation Fund Coin Bank Php295
LOVE Pen Display 

Follow @royandbiv on Instagram. 

Roy and Biv is located at Glorietta 4, Trinoma, Fairview Terraces, Alabang Town Center, Ayala Center Cebu, and SM Seaside City Cebu. 
What is your favorite color?
What do you think of Roy & Biv?

Rochelle Rivera is a lifestyle blogger currently living in the Philippines. She is a Japanese and Filipina Mom of 3 boys, food enthusiast, travel geek, beauty-obsessed individual, and fashion lover.

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1 comments

  1. UnknownJune 10, 2017 at 1:41 AM

    Thanks Ms. Rochelle sa review about Roy & Biv. Parang bukas na bukas gusto ko nang puntahan ang store na yan para makashopping. Gusto ko bilhin yung purple pillow na cassette tape ang design. Nakakatuwa po yung store nila. Mukhang mura din po ang mga items.

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