L’Oréal
holds its 5th Citizen Day
L’Oréal employees worldwide engage with local associations during this
dedicated Volunteer Day
Over 20 000 L’Oréal employees from 61
countries will participate in the Citizen Day held in their country, dedicating
one day to help communities and partner organizations.
During the Citizen Day
in all the countries involved, L’Oréal employees will offer their time in over 400
community projects to fulfill the needs expressed by partner charities in five
areas: environment, employment, helping people with disabilities, fight against
exclusion and inter generational outreach. In every country, L’Oréal employees
from all the group’s entities (headquarters, research, plants, etc.) will
participate in wellness workshops, landscaping activities, renovating community
and housing centres, collecting clothes and food.
These collective
actions represent globally some 130,000 hours of charity work, a support
welcomed by local charities and non-profit organizations.
"For the fifth
year in a row, L’Oréal employees will be given an opportunity to become part of
the group's citizen engagement programme. By joining forces, we will have a
positive impact on the world around us," said
Jean-Paul Agon, Chairman and CEO of L’Oréal. "Companies
have a mission to create social and societal value."
Citizen Day is
deployed on an international scale across 61 countries in June and July during
one day or one week. This year Citizen Day will gather more than 20,000
employees: the kick-off was given by Russia on May 28, followed by China,
Lebanon on May 30 and US on June 16, then in most European countries on July 1,
as well as the Philippines.
In celebration of L’Oreal’s
global “Citizen Day”, L'Oréal Philippines employees volunteered their time and
talent to help beautify Tugop Primary School in Tanauan, Leyte, which was badly
damaged by Typhoon Haiyan in 2013. In
its aftermath, the supertyphoon left the school with only two working
classrooms for 201 students. Tugop
Primary School will be the proud recipient of four new disaster-resilient
classrooms before the year ends which will be donated by the L’Oreal
organization in the Philippines.
Some 100 employee volunteers took part in
preparing items which the school badly needs by painting benches and
bookshelves and putting together supplies for the students. Volunteers dedicated an afternoon to
silk-screen T-shirts, put together learning materials, and pack school bags
with notebooks and school supplies.
To close the day, all volunteers were asked to write their messages for
the Tugop community on white tiles which will be sent along with other school
materials when the school buildings are completed. That afternoon, the Company
volunteers did not only pull together to provide material things the students
need for learning, but to bring hope for a better future back to the Tugop
community which Typhoon Haiyan took away.
Citizen Day was first launched
in 2010 with the aim of embodying L'Oréal's commitment to social responsibility
during one day of collective voluntary action by its employees. The project was
inspired by L'Oréal's Centenary celebration in 2009, when 100 community
projects were launched worldwide. Since then, L'Oréal has committed to engaging
its employees across the world once a year, every year.
To know
more about L’Oreal Philippines, please visit http://www.loreal.com/ and via Twitter
@LOrealPressPH.
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1 comments
oh, it's good to know that they engaged in such activities, this would help and inspire others to strenghten their faith and advocacy in life, an small act of kindness really makes a difference....
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